About Us

From Our Farm to Your Table

The Organic Food Shop

At The Organic Food Shop, we’re all about making it easy for you to find, buy, and enjoy truly nutritious food that’s locally grown and sustainably produced. These days it’s not always clear where your food comes from, but we believe in bringing people back to the basics, starting with honest, real food straight from our farm.

Everything we offer is certified organic, locally sourced, and grown with the seasons. This means availability can change throughout the year, but it also means every item tastes exactly as nature intended. Our little online shop connects you directly to wholesome produce you can trust.

Our Meat

Beef and lamb are a staple in many Kiwi households, yet too often we’re asked to settle for lower quality or accept wasteful, unsustainable practices. We believe there’s a better way, one that brings things back to simplicity, transparency, and real flavour.

Our animals are processed on site. This greatly reduces stress, supports animal wellbeing, and results in noticeably better meat quality. It also means we can offer genuinely fresh organs, something not often available through traditional systems.

We follow a whole-beast philosophy, utilising every part of every animal. From sirloins and lamb racks to sausages and even pet food, we’re committed to honouring each animal and bringing the very best straight to your table.

We’re excited to share that we’re setting up our new butchery!!, which will allow us to deliver even better quality and maintain full control from farm to finish.

Our Farms

The history of Pikiroa Organic Farm dates back over 100 years when Russell Bayleys family bought the farm up in the Owairaka Valley in central Waikato (40 minutes South of Hamilton). Russell is the fourth generation of the Bayley family to care and manage Pikiroa, and after some years conventional dry stock farming, in 1998 Russell had the foresight to start the process of transitioning the farm into organics, through the Biogro certification process.

27 years later and Pikiroa Farm continues to flourish under organic guidelines and protocols, and today through The Organic Food Shop we are thrilled to bring our beef and lamb to our customers.

100% NZ Certified Organic Beef & Lamb

Fresh Seasonal Organic Produce

Dry Aged Beef for 21 Days

Compostable Packaging